Mimmo Rotella

Tufi, 1972
100 x 140 cm
39 3/8 x 55 1/8 in
Signed on the lower right on recto: “Rotella”

€ 200,000.00


With the development of the Artypo technique, motivated by his growing interest in typography (the term combines “art” and “typography”), Mimmo Rotella continued to disrupt and subvert the function of printed advertising posters, by isolating and layering fragments of sfogliacci. Playing with images, modulating them as if in a visual orchestra, the artist gave life to a series of intertwined icons through his compositions of coloured layers.
Demonstrating his own creative use of typographical processes, the artist selected posters amongst those printing proofs typographers would normally discard, which he then either mounted them on canvas or laminated. These proofs – whose function was merely that of warming up printing presses, controlling registers and quality of both colours and images – presented a collection of randomly placed images with areas of overprinting, a superimposition entirely dictated by the element of chance.

Tufi (1972) presents a rich composition mixing imagery from at least three sources Rotella appropriated from the realm of advertising. A second source image reads “scendibagno” (bathmat) and what can be assumed to be the first part of a brand name “tufta”, the latter part of the word being heavily disguised by a dark, third layer. The latter is ascribed to a third source image, which remains unrecognised, and occupies the bottom right quadrant of the composition.